We both knew we wouldn’t feel comfortable in what I’d call “traditional” looks... It took a while, but we finally found, via endless scrolling on Instagram, a company that could custom-make outfits and did so for a lot of queer folks. We worked with The Tailory NYC!  ORGINALLY PUBLISHED: JUNE 13, 2025 | UPDATED: OCTOBER 15, 2025 Image: On Shelby: A semi-mermaid skirt and square cut crop top, On Katelyn: A relaxed, bamboo silk suit with cropped short-sleeve top, both by The Tailory New York. Courtesy of together

Hollywood’s New Guard On Bespoke Expression Hollywood's rising stars require formal wear that translates from Marvel sets to magazine covers without compromising authentic style expression. The Tailory New York's custom tailoring for Photobook Magazine demonstrates how technical precision creates editorial-worthy looks that photograph beautifully while honoring individual aesthetic preferences. Contemporary entertainment industry professionals understand that investment in bespoke formal wear enhances rather than constrains career advancement opportunities. ORIGINALLY PUBLISHED: MAY 23, 2025 | UPDATED: OCTOBER 15, 2025 Image: Actor in custom formal wear with top hat for editorial photo shoot. Courtesy of Photobook Magazine

Know Before You Go: Hamptons Style Guide 2025 Since the beginning of modern society, The Hamptons have had unspoken rules that separate insiders from tourists. Skip the TikTok tutorials—this guide gives you the real codes, from yacht club politics to after-hours beach spots. What actually works when everyone's watching you for everything east of Eastport.  ORIGINALLY PUBLISHED: MAY 20, 2025 | UPDATED: JUNE 13, 2025

Taras Romanov On Reinventing Modern Tailoring When Ukrainian-American model and DJ Taras Romanov steps onto the scene, whether behind the decks as REIGN or in front of the lens, he carries the same fearless energy that first caught the eye of VMAN and Steven Klein back in 2020. Fresh from fronting Dolce & Gabbana Beauty’s relaunch and sharing the spotlight with Linda Evangelista in her V Magazine comeback cover, Romanov now turns tailoring into performance art with The Tailory New York. In a razor-sharp silhouette cut to command attention, he demonstrates how modern bespoke design can keep pace with a career that refuses to fit neatly into any single box. ORIGINALLY PUBLISHED: MAY 15, 2025 | UPDATED: OCTOBER 15, 2025 Image: Taras Romanov wearing The Tailory New York's Gold Lamé Suit Set in commanding editorial pose. Courtesy of V Magazine

Cooper Flagg On Turning Draft Odds Into Style The design studio at The Tailory NYC reads like a war room constructed by someone who understood both probability theory and basketball prophecy—which, considering the brand's approach to cultural documentation through fashion, approximates reality. When Duke phenom Cooper Flagg's draft odds were translated into The Tailory's NBA Draft Lottery Jersey, it marked more than another innovative sports fashion moment. It signaled convergence between athletic excellence and cultural prediction that understands something fundamental about contemporary sports culture: authenticity requires acknowledging that the future belongs to those brave enough to quantify uncertainty. ORIGINALLY PUBLISHED: MAY 13, 2025 | UPDATED: OCTOBER 15, 2025 Image: Cooper Flagg in Duke uniform alongside The Tailory's NBA Draft Lottery Jersey featuring team-specific odds patchwork. Courtesy of Fanatics

Medications taken for weight loss are starting to impact wedding planning Shao Yang, the founder of the Tailory New York, a bespoke atelier in Manhattan, routinely gets these requests, too. Some brides say explicitly that they are using GLP-1s, while for others, Ms. Yang, who said she uses Mounjaro herself, has her suspicions. The drastic shape shifting can be hard to keep up with when it comes to wedding dress fittings. “Instead of being simple alterations, they are now more along the lines of a reconstruction,” Ms. Yang said. ORGINALLY PUBLISHED: APRIL 29, 2025 | UPDATED: SEPTEMBER 10, 2025 Image: Courtesy of The New York Times

Beyond the Rack: The Future of Personal Style Is Bespoke From AR fitting rooms to handcrafted elegance—step away from standardization and into a wardrobe that fits your body and narrative. Discover bespoke tailoring that celebrates your individuality with every stitch. In an era where off-the-rack options fall short, our sophisticated process marries cutting-edge technology with timeless craftsmanship, ensuring that every suit is as unique as the person who wears it. Embrace a journey into sartorial freedom, where tailored precision meets modern innovation to transform your style into a personal statement of authenticity.   🎧 Audio Version Available – Press ▶️ Below Your browser does not support the audio element. ORIGINALLY PUBLISHED: APRIL 17, 2025 | UPDATED: MAY 16, 2025

“I loved the little levers for customization that came with the custom suit process.” Whitaker says that she struggled to find fashion that felt true to her in the bridal space. “Ultimately, I was drawn to the idea of going with a custom suit, something I’ve never done and the personalization felt extra special,” she says. “I loved the little levers for customization that came with the custom suit process.” She worked with Shao Yang of The Tailory New York, an inclusive brand with a non-gendered approach, to customize a three-piece suit from a bamboo/silk off-white fabric.  ORGINALLY PUBLISHED: FEBRUARY 18, 2025 | UPDATED: OCTOBER 15, 2025 Image: Whitaker wearing The Tailory New York's three-piece suit from a bamboo/silk off-white fabric. Courtesy of BRIDES

Fluid Tailoring. Infinite Identity. L'Officiel Baltic presents "Women in Black," a cinematic editorial featuring The Tailory New York (SHAO)'s Fluid Collection through the lens of Maria Callas' duality where the boundary between art and life dissolves into pure expression. PUBLISHED: FEBRUARY 13, 2025Image: The Tailory New York's Fluid Collection featured in L'Officiel Baltic's "Women in Black" editorial. Photography by Patrick Kim.